13 May 2015Slaughter and May won the Education Award (now Education and Lifelong Learning Award) in 2014. Kate Hursthouse, the firm’s Corporate Responsibility Manager, tells us about what it was like to win.
“In the weeks directly after the awards we experienced a considerably raised profile – both with clients and for our programme internally,” said Kate. “The Awards are such a recognisable and credible brand that gave us a powerful platform to raise our profile further”.
Kate’s top tip for a good application can be summarised in one word: data. “Even at the early stages of designing a programme, collecting data before you start will give you a baseline to work from. For the Awards, data analysis allowed us to demonstrate the difference made, both to the community and to the business.”
Working with Central Foundation Boy’s School, Slaughter and May partners with The Access Project to help motivate students from disadvantaged backgrounds to achieve places at top universities through the Key Project. 85% of Key Project volunteers reported that they had developed their work skills. Even better, over the life of the project, the number of students that received Russell Group university offers rose from 0% to 42%. Watch the video here.
The Lord Mayor's Dragon Awards recognise excellence in companies' Corporate Community Involvement that benefits Greater London. Eligible activities include charity partnerships, employee volunteering, employability initiatives and local purchasing. Find out more and apply for this year's Lord Mayor's Dragon Awards here.
Slaughter and May with late Lord Mayor Fiona Woolf and their Dragon statuette.